Build demand for products
    that don't sell themselves.

    I help B2B teams turn complex offerings into scalable pipeline — through sharp messaging, structured demand generation and growth systems that actually get executed.

    ICP & positioning refinement
    Campaign architecture
    Channel strategy
    Growth experiments
    Pipeline acceleration
    Discuss your growth challenges →

    Free intro call · No commitment

    When does consulting make sense?

    Sparring is for ongoing decisions. Consulting is for clearly defined projects with a start and end.

    Sparring
    Consulting
    Ongoing
    Time-limited
    Your topics, your pace
    Clear goal & deliverables
    Monthly sessions
    Weekly check-ins
    Decision support
    Project execution

    Consulting is right when...

    • ...you're entering a new market or segment
    • ...a rebranding or repositioning is needed
    • ...you're building or restructuring a marketing team
    • ...a specific campaign or go-to-market is being planned

    Typical projects

    Go-to-Market Strategy

    New product, new segment or new market — we develop a clear GTM strategy with target audience, messaging, channels and execution plan.

    6–10 weeks

    Rebranding & Repositioning

    Realign brand, messaging and positioning — from strategy through to execution in website, sales materials and campaigns.

    8–12 weeks

    Channel Strategy & Campaign Planning

    Which channels are worth it, where budget goes, which campaigns run when — with clear measurement framework and KPI setup.

    4–6 weeks

    Marketing Team Setup & Structure

    Which roles you need, how to structure your team, which processes and tools — for a scalable marketing organisation.

    4–8 weeks

    How a project works

    1

    Intro call

    30 min free — we figure out if and how consulting makes sense for you.

    2

    Scoping

    We jointly define goal, deliverables, timeframe and collaboration model.

    3

    Kick-off

    Project starts — analysis, interviews, first hypotheses and prioritisation.

    4

    Weekly check-ins

    Progress, open questions, adjustments — always in the loop.

    5

    Close & handover

    Clear deliverables, documentation and optional continued support.

    Frequently asked questions about consulting

    Ready to build your growth engine?

    In the intro call we figure out where to start and how to get there.

    Discuss your growth challenges →